Story House Egmont has a strong portfolio of majority and minority owned e-commerce companies focused on niche areas, such as parenting, beauty, kitchen and outdoor. The portfolio currently consists of nine high-growth companies: Fjellsport, Outnorth, Bagaren och Kocken (including KitchenOne), Med24, Nicehair, Garnius, Jollyroom, Skitt Fiske and Royal Design.
Story House Egmont also publishes magazines and is behind popular digital media and successful digital agencies.
We rely heavily on data and new technology to service the modern consumer. From machine learning to construction, curation and auto stores, our e-commerce companies create intuitive and customized user experiences.
As category experts in lifestyle areas, the e-commerce companies in our portfolio help consumers live out their hobbies and passions.
Our e-commerce businesses create strong communities by building own brands and telling stories in a world with fierce competition.