Egmont employee

About Egmont

Egmont is a leading Nordic media company committed to significant stories and journalism. All of Egmont is a foundation, and we do well to do good.

We bring stories to life

We are innovators in media, entertainment and online retail with a Nordic touch providing our users with insight, inspirations and choice. We are committed to significant stories and journalism. And we believe in unleashing creativity and entrepreneurship by applying technology in creating strong products and user excellence.

Egmont is proud owner of companies like Story House Egmont, Nordisk Film, TV 2 in Norway and publishing house Lindhardt og Ringhof.

All of Egmont is a foundation which means that we reinvest all profits in building great media and support vulnerable children and young people.

Corporate Social Responsibility

We have been working with CSR for over 100 years. It is an integrated part of our DNA.

Go to CSR

A history of innovation and social responsibility


P. Petersens Bogtrykkeri is founded

The story of Egmont begins in a modest apartment in Copenhagen. The young typographer Egmont Harald Petersen buys a “flyswatter”, a hand-driven and simple printing machine, with support from his mother, Petrine Petersen. Being a single parent, his mother pawns all her possessions to help him buy the machine and start his own printing business P. Petersens Bogtrykkeri.

History Print machines

Innovating the business model

Soon the one-man business starts to develop. From printing business cards, invoices and letterheads, Egmont H. Petersen advances into printing books and magazines. The company moves into new facilities in Copenhagen, new printing machines are purchased, employees are hired, and big companies are added to the client list.


Frontrunner in colour-printing

Egmont H. Petersen is first to apply colour-printing in Denmark, bringing four-colour printing into the mainstream. He always makes sure to keep himself updated on the newest printing technics and finds inspiration from abroad and in specialist publications.

Damernes Blad

Magazine publisher

Egmont H. Petersen starts printing the magazine Damernes Blad and a year later he becomes its publicist. He changes the name to Hjemmet and puts strong women in charge of the magazine. This is disruptive at that time.


Gutenberghus is built

With increased activity and continued growth, Egmont H. Petersen decides to build a large printing house and magazine company at the centre of Copenhagen. The new building, as well as the business, is now named Gutenberghus after the inventor of the printing press, Johann Gutenberg.


The Egmont Foundation is established

Egmont H. Petersen dies in 1914, and his last will is that a part of the company’s profits should “be used for philanthropic purposes”. In 1920, his wife Elisabeth and their five children turns the business into a foundation to improve the lives of poor and vulnerable children and families.


Bringing Donald Duck to Scandinavia

Gutenberghus obtains the licence to publish Walt Disney’s Comics and Stories in Scandinavia, including the famous character Donald Duck. It is Dan Folke, the Director of Gutenberghus at that time, who discovers the beloved character on his travels to America and brings him to Scandinavia to further develop and increase in popularity.


International expansion

After World War 2, Gutenberghus expands into other countries beyond Scandinavia. First, into the German-speaking countries, then to the UK and later the Eastern European markets.

Egmont employee

Book publishing

Gutenberghus begins to publish books and paves the ground for what later becomes the book publishing house Lindhardt og Ringhof.

Dansk Reklame Film

Digital opportunities

In the late 1980s, Gutenberghus begins to explore new and exciting digital opportunities. In today’s Egmont, digital innovation and new technologies are part of every aspect of the business.


Expanding into TV and film

Gutenberghus changes its name to Egmont. Together with a group of partners from the media world, Egmont founds TV Gruppen Norge, the leading public service channel in Norway. Since 2012, Egmont has been the sole owner of TV 2. In 1992, Egmont also joins forces with the Nordics’ leading supplier of entertainment, Nordisk Film and grows into film production and distribution.

Egmont employee

Moving into e-commerce

Story House Egmont moves into the e-commerce business and begins to build a portfolio of successful Nordic e-commerce companies.

Egmont employee

Digital book publications and gift card solutions

Lindhardt og Ringhof’s international digital publisher SAGA begins to rapidly expand publication activities of audiobooks and e-books worldwide. In 2014 GoGift, provider of scalable digital gift card solutions, becomes a part of Nordisk Film.

Business area_games

Investing in game studios

Nordisk Games, a part of Nordisk Film, begins to invest in European game studios and build a strong portfolio. Nordisk Film is also official distributor of Sony’s PlayStation in the Nordics and Baltics.

Egmont Fonden 100 hænder

100 years of being a foundation

Egmont has now created strong stories and given back to society for 100 years. Every year we donate approx. EUR 13m to support vulnerable children and young people to get an education and a good life.

Business area E-commerce Tech

Develop our core and build new companies

Egmont continues to develop media with storytelling, new technology, creativity and publishing – and by moving onto new platforms to grow with the modern consumer. We continue to support charitable initiatives and work to ensure that all children and young people can complete a youth education programme.

Egmont HQ


Egmont’s vision is to be the most attractive media group for employees, business partners and consumers. We want employees and business partners to perceive us as the preferred media group, and we want consumers to perceive us as the master storyteller.
Egmont HQ


Egmont’s mission is to create and tell stories. Storytelling stimulates the imagination, excites curiosity, rises new ideas, and is the foundation of all learning and development. Stories are at the heart of all our activities in Egmont. Stories are our promise to the world: We bring stories to life.

Explore our portfolio

We continue our strategy of transforming the media business to grow with the modern consumer online, while investing comprehensively in content and journalism. Our companies are built on content, curation, communities and commerce.

EUR 1,542m

Revenue in 2020

EUR 225m

EBITDA in 2020

EUR 85m

Profit before tax in 2020

Go to Key Figures & Reports

Our values

Egmont employee gaming


Rummelig is a Danish concept capturing a sense of broadness – in perspective, tolerance, willingness to think new thoughts and break new ground. We tell a world of stories in every medium imaginable. This diversity embodies an openness to everything new, and flexibility to embrace different cultures and personalities.

Egmont employee streaming


We care passionately about what we do. We love to create and tell stories – in the best way possible to as many people as possible. Our passion lies at the heart of all that we do.



We are commercially minded. We are here to achieve results, both on the bottom line and within the media industry. We are ambitious about setting goals and dedicated to seeing them through to completion. Our determination to win is greater than our fear of losing.